TOMIWA.
Portfolio → behance.net/davidalagbe

Tomiwa
Alagbe

Senior Art Director, Accra, Ghana

I help brands communicate clearly and look exceptional, from brand identity and campaign direction to digital design and no-code web builds. Over a decade leading creative work for startups and established companies, locally and internationally. Currently directing at ReZultz Advertising, with select freelance and retainer work on the side.

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Tomiwa Alagbe Tomiwa, Accra
Open for select freelance & retainer work
10+ years across branding, campaigns, digital design and UI/UX.
Brands I have worked on through agency and studio teams
MTNFanMilkBoschHennessy PZ CussonsCFAOEnterpriseWilmar Ghana Goldkey PropertiesSandbox Beach ClubGFAFNBAAG MTNFanMilkBoschHennessy PZ CussonsCFAOEnterpriseWilmar Ghana Goldkey PropertiesSandbox Beach ClubGFAFNBAAG
37%
Growth in brand recognition, delivered in 13 months at Social Ghana
10+
Years across branding, campaigns and digital design
3
Active brands and retainers directed at once, without dropping quality
What I do

Services

Full art direction on a project, or a specific piece of the system. Either way, the work is built to hold up across every surface it touches.

01

Brand Identity & Strategy

Brand audits, logo systems, typography, and full visual identity guidelines built to hold up as a company scales.

02

Creative Direction & Campaign Strategy

Multi-channel campaign concepts, key visual development, and art direction that keeps every touchpoint on-brand.

03

Digital Experience Design

Website strategy, UI/UX in Figma, and high-conversion builds in Framer and Webflow, from wireframe to launch.

04

Performance Marketing & Content Systems

Social template libraries, paid ad creative, and investor pitch decks built to convert, not just look good.

05

Advisory & Fractional Partnership

Creative infrastructure audits, fractional art direction for teams and ventures, and design workflow support when you need senior eyes without a full-time hire.

Toolkit
Adobe Creative Suite Figma Framer Webflow Brand Systems Motion Graphics Art Direction Digital Marketing Illustration Web Development
How I work

Process

Every project moves through the same core stages, keeping things clear for you and predictable for the work.

01

Discovery

We start with a short brief covering goals, audience, and what the work needs to achieve.

02

Direction

I present one or two clear directions, moodboards or concepts, before any full production starts.

03

Production

Once a direction is approved, I move into full design or build, keeping you posted along the way.

04

Review

Structured feedback rounds refine the work until it is right, without the project drifting off scope.

05

Handover

Final files, assets, and access are delivered, fully yours to use.

Selected work

Portfolio

A cross-section of recent projects. The full archive lives on Behance.

Visual Identity
Brand Identity

The Intent Framework

Logo and identity system built around a clear, structured brand framework.

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OOH · Billboard
Campaign / OOH

The Trident Adventure

Billboard design for an island adventure campaign, built to command attention at scale.

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UI/UX Case Study
UI/UX Design

Concert Merchandise App

End-to-end UI/UX case study covering research, wireframing, and prototyping for a merch app.

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Brand Guideline
Brand Identity

SourcePoiint Africa

Full brand guide for a company positioned as the link between Africa and the world.

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Motion Reel
Motion Graphics

Motion Graphics Showcase

A reel of motion and digital design work across campaigns and social formats.

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Full Case Study
Brand Identity / Packaging

Peeva Veeva

Full brand identity and packaging system for a new dairy drink line, built for FENAAM Industries Ltd.

View case →
Full Archive

See everything on Behance

behance.net/davidalagbe →
Case study

Peeva Veeva

A full brand identity and packaging system for a new dairy-drink line, built to win over the parent buying it and the child drinking it, at the same time.

Client
Fenaam Industries Ltd.
Role
Brand identity & packaging design
Deliverable
44-page core brand identity guide
Year
2025

The brief

Peeva Veeva is the dairy extension of the established Peeva brand, built to solve the everyday challenge of giving Ghanaian families a wholesome, trustworthy, on-the-go snack. The system had to speak to two audiences from one pack: the mother buying it, and the child drinking it.

Vision: to be the trusted choice for families offering wholesome, on-the-go nourishment.

Brand essence: a healthy snack alternative.

Tagline: "Snack Smart, Stay Nourished."

Business objective: 15% market share in Ghana's ready-to-drink dairy segment within 3 years.

Logo & identity

The logo does two jobs at once. The Peeva parent mark up top signals trust and quality to the buying parent, while the bubbly Veeva wordmark, floating on a wave of dairy, speaks directly to the child's sense of fun.

Colour & typography

Polynesian and Celtic Blue carry the Peeva heritage of trust; School Bus Yellow brings the energy. Two typefaces split the same duty: Puddy Gum for fun and friendliness, Gotham for the clean, legible small print parents rely on.

Polynesian Blue
#174EA1
Celtic Blue
#2B70D6
School Bus Yellow
#FCD600
Sea Green
#268B43
Liver
#5E4137
Seasalt
#F7F8F9

Packaging system

Three variants, three colour codes, one coherent family. Each pack was built for fast scanning on a busy supermarket or kiosk shelf, while keeping the same trust cues in the same place every time.

Swipe to browse→

Strawberry

Flavoured drinking yoghurt.

Vanilla

Flavoured drinking yoghurt.

Chocolate Milk

Flavoured dairy drink.

Brand in the world

The system extended out to merchandise and experiential touchpoints, from t-shirts and water bottles to vending machines and delivery trucks, all built to stay recognisable at any scale.

Swipe to browse→

Outcome

A complete 44-page brand guide, from strategy through to packaging mockups and merchandise, ready to hand to any printer, agency, or retail partner.

7
Core chapters, from brand foundation to brand mockups
3
Product variants, fully colour-coded and shelf-ready
15%
Target market share within 3 years, the commercial goal behind the work
Full 44-page guideline available on request. View Full Project →
Career

Experience

2024–Present

Senior Art Director

Art direction, key visual development, and brand identity design for high-profile projects, including the refreshed visual system for the Gong Gong Awards (AAG).

ReZultz Advertising
2020–Present

Creative & Digital Marketing Retainer

Ongoing brand, digital, and content work across the group's portfolio, including Sandbox Beach Club, Makosa, Duker Academy, Careborn, and Groupe Sebastien.

Groupe Sebastien
Ongoing

Creative Retainer

Creative and content design, including campaign and milestone content.

NORI Africa
2022–2024

Senior Graphic Designer

Spearheaded rebranding initiatives that boosted brand recognition by 37% in 13 months while improving client satisfaction by 16%.

Social Ghana
2015–Present

Web Developer & Graphic Designer

Independent design and web development work for clients, building sites in Framer and Webflow.

Freelance
2015–2019

Earlier roles

Manager at Tigris GH; IT Personnel at the Ministry of Foreign Affairs & Regional Integration; Web Developer & Graphic Designer at MacHub GH.

2015 – 2019
Get in touch

Let's build
something.

david.alagbe12@gmail.com

I usually reply within a day. Send a quick note on the project and budget, and we will set up a call from there.

+233 59 811 9354
WhatsApp
Accra, Ghana
LinkedIn
Behance
Instagram